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Case Studies - Finance

Solution: Optimally designing call centers
American Express was looking to both reduce costs and improve customer
service at their 4 major operation centers. The 4 centers had 8,000
employees and handled over 100 million phone calls to and from customers
annually. The savings potential was well over $1 million. The PROMODEL
predictive technology was used to develop models for resource allocation
and call routing that considered variations in phone agent skill
level and inbound calls. The results were very positive and American
Express has begun applying the PROMODEL technology in other areas.
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